For this creative campaign, we developed a family-focused video that told the story of building a new home through an emotive and cinematic lens. Rather than creating a traditional building company advertisement, we centred the film around the family’s journey and how using an expert helps make the process easy.

The result was a warm, story-driven campaign that connected with families on an emotional level while showcasing the building company’s role in bringing that vision to life.

My role on this project:

• Conduct creative content development workshop with the marketing department

• Create and pitch video concept

• Scriptwriting

• Pre-production and planning, including casting and talent management.

• Director on set for film days - managing a crew of five

• Editor of all versions of the video