Hi, I’m Sarieta.

I believe the best content starts with understanding people.

For me, creating great video isn't just about beautiful visuals, it's about uncovering authentic stories that audiences connect with. Whether I'm interviewing a customer, directing a founder, or shaping a story in the editing suite, my goal is always the same: create content that builds trust, sparks emotion and helps businesses achieve meaningful results. All while making people comfortable in front of the camera and helping them enjoy the journey of media creation.

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  • Marketing Video - Families
    • 7/14/26

    Marketing Video - Families

    For this creative campaign, we developed a family-focused video that told the story of building a new home through an emotive and cinematic lens. Rather than creating a traditional building company advertisement, we centred the film around the family’s journey and how using an expert helps make the process easy.

    The result was a warm, story-driven campaign that connected with families on an emotional level while showcasing the building company’s role in bringing that vision to life.

    My role on this project:

    • Conduct creative content development workshop with the marketing department

    • Create and pitch video concept

    • Scriptwriting

    • Pre-production and planning, including casting and talent management.

    • Director on set for film days - managing a crew of five

    • Editor of all versions of the video

  • Creative Video - Empty Nesters
    • 7/14/26

    Creative Video - Empty Nesters

    For this campaign, we created a light-hearted video aimed at empty nesters, using humour and playful storytelling to explore the freedom that comes with having the home to yourself again. The film showcased the possibilities of designing and enjoying a space without having to work around the needs of a busy family home.

    The result was a fun, memorable campaign that connected with its audience while highlighting how fun this stage of life can be.

    My role on this project:

    • Conduct creative content development workshop with the marketing department

    • Create and pitch video concept

    • Scriptwriting

    • Pre-production and planning, including casting and talent management.

    • Director on set for film days - managing a crew of five

    • Editor of all versions of the video

  • Cinematic story video: Real Estate
    • 7/14/26

    Cinematic story video: Real Estate

    For this real estate campaign, we took a very different approach to the industry norm. The property was an older, dated beachfront bach, high in value because of its location, but not the kind of home that could rely on polished interiors alone.

    Rather than focusing on the building itself, we brought in a large family and created a nostalgic Kiwi summer holiday story around it. Through warm, cinematic scenes of family life by the beach, the video showcased the lifestyle, memories and potential the property offered.

    The result added value beyond the physical home, helping buyers imagine the life they could create in such a special location.

    My role on this project:

    • Created the concept/story

    • Pre-production and planning

    • Solo Videographer on production

    • Directed talent on set

    • Edited the video and social media cut